Three out of five pieces of clothing end up in landfills in just a year's time
We have started to wear our clothes 40 percent less than we used to do a decade ago. Three out of five pieces of clothing end up in landfills in just a year's time. The annual monetary value of textile wastes is calculated in billions of dollars.
Vendors and consumers hand in hand for a better future
Textile landfills can be avoided through the use of recycled materials and eco-packaging, and by boosting second hand purchasing. While the focus of famous clothing brands is already on sustainable fashion technologies and responsible sourcing partners, the concept of sustainable fashion is also becoming a significant factor in the purchasing decisions of consumers. Technologies such as vegan leathers, 3D samples, virtual try-on experiences and on-demand production will be indispensable for the clothing industry in the years to come.
Technologies such as vegan leathers, 3D samples, virtual try-on experiences and on-demand production will be indispensable for the clothing industry in the years to come.
Pointing out the urging impact of climate crisis on the evolution of fashion industry, Ecehan Ersöz, Founder of Hanersman Consultancy and Author, provides the following highlights about the huge amounts of wastes generated by the industry across the globe:
Sixty-six percent of consumers are willing to pay more for sustainable products.
On the other hand, Ersöz shares the good news that despite the existing waste problem in the textile industry, awareness of consumers keeps rising, leading in increased demand for sustainable fashion products as well as items manufactured by vendors bearing the vision of ethical fashion. She provides the following evidence regarding the said positive development: